You knocked the ball out the ballpark with your response. When I saw fundraising on the subject line, I knew this thread wouldn't get many responses.
I believe the majority of the posters on this board are focused only on sports talk and buffoonery, not alumni giving.
Celebrity coaching hires are mainly for name recognition. JSU has fundraisers, but the alumni participation rate is still low.
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The co-chair of the campaign further explained that the alumni participate rate (APR) is often used by corporations and foundations to determine the amount of financial support to give to a college or university. This average APR for HBCUs is 11.2 percent.
“Currently, our APR is 3.8 percent. Our goal is to reach 10 percent in alumni giving by June 30, 2019. We can accomplish this by making monthly contributions to JSU,” she said. “In this way, we will display consistency and loyalty in giving and demonstrate to corporate American that JSU alumni are unequivocally vested in the future of Jackson State University.”
JACKSON, MS - During Jackson State University's homecoming pre-game show, the National Alumni Association publicly launch the Millions of Eyes on...
hbcucampaignfund.org