If he's using his time reading the Smack Board then his azz is doomed. I remember my high school coach's refusal to use "bulletin board" material from the paper to fire our teams up for a game. He used to say, "I don't have time to read the paper, my job is to get yall physically prepared to play...the mental preparation has to come from each player".
Some might not believe that, but it's true. If you don't have that fire burning from within, no amount of ranting and raving can truly get you going. Oh, it might cause a brief flare up, but those types get easily extinguished.