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ABC says network losing money on BCS
By Jack Carey, USA TODAY
ABC TV's senior vice president for programming, Loren Matthews, said Monday that the network has been losing money recently on the Bowl Championship Series but still wants to be involved in college football's title system when the eight-year, $600 million contract expires after the 2005 season.
He would not elaborate on the network's losses.
"We're surprised by (the losses)," said Matthews, who testified before the Knight Commission on Intercollegiate Athletics in Washington, D.C.
"The ad-sales marketplace is not now where it was when these deals were made."
Matthews said the BCS was profitable for ABC in the late 1990s, but the Sept. 11, 2001, terrorist attacks, which led to an economic downturn, marked a change.
By Jack Carey, USA TODAY
ABC TV's senior vice president for programming, Loren Matthews, said Monday that the network has been losing money recently on the Bowl Championship Series but still wants to be involved in college football's title system when the eight-year, $600 million contract expires after the 2005 season.
He would not elaborate on the network's losses.
"We're surprised by (the losses)," said Matthews, who testified before the Knight Commission on Intercollegiate Athletics in Washington, D.C.
"The ad-sales marketplace is not now where it was when these deals were made."
Matthews said the BCS was profitable for ABC in the late 1990s, but the Sept. 11, 2001, terrorist attacks, which led to an economic downturn, marked a change.