Bartram
Brand HBCUbian
One Saturday after a baseball game, me and a bunch of buddies went to a Hooters. We were running the usual smack about white business verses black businesses and the clientale at this Hooters. We then started joking about a black equivalent to Hooters and what it would be.
What would we have? Something like "Trunks" or "Tushes"? We then started trying to analyze the joke as a serious business venture. Could you actually start a franchise, black-oriented and be successful? Would we patronize it if we set it up on the same premise as a Hooters, but with booties as the theme? We were thinking we'd have to start in Atlanta and then expand to D.C., Houston/largest metro areas in the south. Do you think something like this would work being oriented to a predominantly black clientale? Our concensus was an imphatic "no". What do you think?
What would we have? Something like "Trunks" or "Tushes"? We then started trying to analyze the joke as a serious business venture. Could you actually start a franchise, black-oriented and be successful? Would we patronize it if we set it up on the same premise as a Hooters, but with booties as the theme? We were thinking we'd have to start in Atlanta and then expand to D.C., Houston/largest metro areas in the south. Do you think something like this would work being oriented to a predominantly black clientale? Our concensus was an imphatic "no". What do you think?